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J1 reports March results

By admin | 11:58 AM EDT, Sat April 03, 2010

In March, J1 experienced a gradual increase in listening around the world. Our world markets are starting to be more defined as our listening in Japan, Singapore and North America (USA/Canada) increase and other nations start to decrease. North America accounts for over 50% of J1 listening in the past month. Domestically in the USA, we have seen a substantial increase of share in Southern California. We are very concerned about a sharp decrease in TLH from the Bay Area, one of our primary markets.

In March, J1 focused on Europe by adding a third “9 to 5 Challenge” during the 9-5 period in Europe filling up the remaining 8 hour slot during the workweek. We are seeing an increase in the United Kingdom while non-English speaking European nations tapered off slightly.

Overall, March was a great month for J1. We thank our listeners and we look forward to the spring and summer.

Total Listening Hours
Overall TLH: March 11,020 (355 per day) / February 9,668 (345 per day)
VIP TLH: March 743 (24 per day) / February 652 (23 per day)
Stream Launches: March 18,989 (613 per day) / February 14,627 (522 per day)
Average Listening Time (mins): March 34 / February 39
Average Simultaneous Listeners (ASL): March 14.81 / February 14.38
Free listening hours: March 10,276 (331 per day) / February 9016 (322 per day)
Free listening ASL: March 13.81 (load factor 69.1%) / February 13.41 (load factor 67.1%)

Regional statistics are based on the past 30 days (3/02~3/31)

J1 Worldwide Listening (% is share of J1’s TLH)
USA - 5528 / 47.2% (February 4,135 / 40.6%)
JAPAN - 2,942 / 27.5% (February 2,800 / 25.8%)
Singapore - 722 / 6.5% (up)
Canada - 654 / 5.9% (steady)
Malaysia - 360 (up)
United Kingdom - 330 (up)
Australia - 178 (up)
Germany - 120 (dn)
Taiwan - 117 (up)
Philippines - 91 (dn)

J1 USA Metro Focus Markets (% if share of J1’s TLH in the USA)
Los Angeles - 505 / 9.1% (substantially up)
New York - 454 / 8.2% (up)
Seattle - 391 / 7.0% (up)
Atlanta 239 / 4.3% (up)
Honolulu - 191 / 3.4% (down)
Bay Area - 188 / 3.4% (down)
Austin - 69 (up)
Philadelphia - 62 (down)

Website Statistics
Page Loads: March 5,239 / February 4,481
Unique Visitors: March 2,542 / February 2,029
First Time Visitors: March 1,702 / February 1,420

Show ASLs:
Saturday Countdown: March 18.11 / February 15.00
Sunday Countdown: March 12.98 / February 11.79
Michiasa Music Overall: 15.31
Michiasa by day of week: Mon 11.4 / Tue 15.8 / Wed 15.2 / Thu 17.6 / Fri 15.9
(Day of week is based on Japan Standard Time)

WHAT IS ASL?
ASL is short for (average simultaneous listeners). It is a simple formula that we use to determine who many people are listening to the broadacst at one time. We find the ASL to be a much more effective measurement than just counting listening hours. To detemrine ASL, add up all of the hourly scores within a listening period and the divide by the number of hourly periods.

J1 thanks you for listening…. J1 LOVES YOU!

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