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Statement of REC Networks: E-Mail from Nexus Broadcast

By admin | 2:20 PM EDT, Tue July 01, 2014

Last Friday, MX applicants received an e-mail from Nexus Broadcast that had suggested that they may be the "losing" application in their MX group.   This e-mail promoted engineering services through RECnexus, a joint marketing operation of REC Networks and Nexus Broadcast. 

The e-mail was intended to be directed to applicants who were not the highest scoring applicants within their MX groups such as a 4-point applicant in a MX group that had a mix of 4 and 5 point applicants. Instead, the e-mail went to all MX applicants.

If you have 5-points, you should have never received that e-mail.  Some 4, 3 and 2 point applicants in groups without 5-point applicants should have also never received that e-mail.

To see your current score and position, please visit http://recnet.net/mx

As previously announced, REC and Nexus has teamed up to provide a one-stop shop for equipment and engineering services.  As a part of the arrangement, Nexus does the marketing for all services within their channels.  The specific messaging in this e-mail was not written by REC.  

Since this incident, REC has been working closer with Nexus to assure that future messaging is consistent with the culture of both organizations.  

REC deeply apologizes for any confusion caused by this e-mail.  Our 15-year reputation of advocacy demonstrates our dedication to the LPFM community and we have no plans to change that.  

If you would like to discuss your current situation, please feel free to contact me through the "Contact REC Networks" link on the REC website.  

Again, thank you for your support and understanding. 

Michi Bradley
founder, REC Networks

 

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