Radio+Television Business Report

In September 2019, NBCUniversal first announced a move to impressions. But, clients and agencies who were not trading on impressions were granted additional time to transition while they evaluated the impact the change would have on their business and clients.

That evaluation period is coming to an end very soon.

With the close of the transition period at the end of Q1, all of NBCUniversal’s owned TV stations and regional sports networks will be measured using CPMs only.

This means that as of April 1, all 42 NBC and Telemundo owned-and-operated broadcast TV stations and seven NBCUniversal-owned regional sports networks will officially move to 100% impressions-based buying for all local advertising campaigns.

“Our local businesses were among the first to put a stake in the ground around the move to impressions-based ad buys more than a year ago, giving local marketers a better currency for measurement,” said Frank Comerford, NBCUniversal Owned Television Stations’ Chief Revenue Officer. “Utilizing impressions puts local TV on a level playing field with digital, since advertisers will no longer need to convert ratings to impressions in order to evaluate an overall ad buy. As always, our teams are ready to work hand-in-hand with local advertisers to deliver successful campaigns across all DMAs.”

The move to 100% use of impressions, instead of traditional ratings points, by stations and RSNs will, in NBCUniversal’s view, “enable marketers to plan holistically across platforms and screens, and will more accurately showcase the increase in viewers as a result of the addition of BBO households.”

As it turns out, Nielsen‘s introduction of broadband-only (BBO) homes into local market samples begins on April 1, answering questions one may have about Nielsen’s involvement or perhaps that of rival Comscore.

“Moving to impressions brings the added benefit of eliminating zero cell quarter-hours, which had previously resulted in a reduction in inventory,” EVP of NBC & Telemundo Owned Television Station Sales Michael Chico said. “Ratings, unlike impressions, are held to Nielsen’s minimum reporting standard thresholds. Ratings that do not meet these minimums are reported as zero viewership, while impressions are reported when viewing occurs in all quarter hours, effectively adding back anywhere from 5-20% of viewers depending on the daypart. This provides additional inventory for agencies and clients to reach their impressions goals on buys.”

NBCUniversal in December 2020 said it would expand its available digital inventory, addressable products, and advanced targeting by scaling NBC Spot On across One Platform. As a result, sales teams at NBC and Telemundo owned stations gained greater access to digital inventory from both NBC owned and operated properties and third parties.

That came following the February 2020 launch of advanced video advertising business NBC Spot On, which the company says is designed to give local, regional Connected TV and OTT access to premium video inventory.

“Given 2020’s extenuating circumstances, I am extremely proud of the company’s performance and the efforts of the entire Cumulus team to meet the challenges posed by COVID-19.”

That statement from Cumulus Media President/CEO Mary Berner set the tone for the audio media company’s release of its year-end and fourth quarter 2020 financial bill of health.

Just how healthy is Cumulus and all of its divisions, including Westwood One?

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Listeners that have been seeking a hybrid radio experience now have the ability to do so, thanks to the implementation of “RadioDNS” services for radio stations by SurferNETWORK.

The features dynamically switch between broadcast and internet radio, and include enhanced “now playing” information.

“RadioDNS offers an enhanced listening experience by combining the technologies of both
broadcast radio and the internet,” SurferNETWORK notes. “This technology can add an app-like functionality to radio broadcasts, allowing listeners with a RadioDNS Hybrid Radio enabled device to experience their favorite radio stations in a new and interactive way.”

SurferNETWORK President and Co-Founder Bill Grywalski notes that Vox-owned WEZF-FM “Star 92.9,” serving the Burlington, Vt.-Plattsburgh, N.Y. market, is the first station using the technology.

Since its establishment as a not-for-profit organization in 2010, RadioDNS has served as a link between Broadcast Radio and IP-delivered web services.

 Learn more at https://www.surfernetwork.com/

Quicklink, which provides hardware and software platforms for video and audio media, has opened its first U.S. office.

It’s in response to “immense growth” for the company stateside in recent months.

The office is located just across the Hudson River from Manhattan, in Hackensack, N.J.

By opening the office, Quicklink says it is strengthening its sales, services and support operations in North America.

“Quicklink is now able to provide local support to customers with repair and service facilities,” the company says.

Support team hours have been extended.

Furthermore, inventory will be housed in warehouse space in both California and New York.

U.K.-based Quicklink CEO Richard Rees said, “We can now provide more localized support and services with inventory available for immediate access in the United States. We have experienced astronomical growth, and as a result, it was very important for us to expand our operations to service the requirements of this region.”

Quicklink’s U.S. operations are now open for business and can be reached via telephone by dialing 1-551-587-7692, or by emailing sales@quicklink.tv.

The NextGen Video Information Systems Alliance (NVISA)has introduced its first recommended practice document: Visually Integrated Display Symbology (VIDS). The VIDS recommended practice represents an industry breakthrough — a powerful and impactful new way of displaying emergency alerts based on easily discernable graphical elements.

The VIDS recommended practice is intended to enhance the impact, usability, and accessibility of emergency information by incorporating graphical elements. NVISA’s objective is to contribute to a more inclusive reach of emergency information that works for all audiences, regardless of visual media, language, ability, or culture.

NVISA is a worldwide coalition of developers and manufacturers working to help accelerate the industry’s evolution toward next-generation broadcast and OTT television systems. Alliance members are pooling their cross-industry expertise to collaborate, implement standards, and create best practices to help broadcasters accelerate their transformation toward advanced ATSC 3.0 systems.

VIDS is the first-ever recommendation for integrating universally understood graphical elements, including symbols and dynamic elements, into emergency alerting information for broadcast. Until now, visual displays of public warnings have been typically text-only, and usually limited to a single language. VIDS creates a commonly defined relationship between the type of alert, the message text, and any graphical elements.

The VIDS recommended practice lays out a compelling new approach, providing a standard look and feel for advanced multimedia alerts that is fully compatible with national emergency alert requirements. The VIDS recommended practice explicitly accommodates the requirements of emergency alert systems in the United States and Canada, while providing the flexibility to be applied anywhere else in the world.

VIDS can be adopted across all manner of display technologies including broadcast media, cable and IPTV systems, and digital signage. The VIDS visual presentation is based on a set of display directives for integrating alert information in which specific icons or symbols graphically represent an emergency event. Each symbol is presented with the alert text in a highly accessible manner.

For broadcasters and cable operators, systems using the VIDS recommended practice will deliver an integrated look and feel for advanced emergency alerts, with enhanced accessibility and appeal for viewing audiences. For manufacturers and developers, the recommended practice offers a standardized method to integrate, package, and display alert text and graphics.

“Associating graphics with the audio and visual components of an alert is highly meaningful to audiences,” said Bill Robertson, chair of the NVISA VIDS Working Group 2 and vice president of business development at Digital Alert Systems. “The symbology communicates the context of the alert without requiring viewers to read the text or even understand the language. Leveraging well-known symbols and unifying them in a presentation makes it far easier for users to engage and understand the message, ultimately bringing greater impact to broadcasters’ mission of public awareness and safety.”

Integrating a range of technical and regulatory requirements, the NVISA VIDS document makes recommendations for visual presentation of emergency information on display systems, including the Emergency Alert System (EAS), Advanced Emergency Information (AEA) applications in ATSC 3.0 NextGen TV, OTT applications, digital signage, mobile applications, and other visual media. The set of graphical display elements in VIDS is derived from public policy and social science research conducted by FEMA IPAWS, the DHS Geospatial Management Office, the DHS Science and Technology Directorate, and the National Alliance for Public Safety GIS (NAPSG) Foundation.

“A significant strength of VIDS is that it provides a common, recognizable, and informative alerting and warning methodology that transcends the display device,” said Jim Altemose, President of DigIt Signage Technologies. “Whether the alert is targeted for EAS television broadcast, AEA applications, NextGen TV platforms, digital signage, or personal devices, the common symbology conveys the nature of the emergency as well as the severity in a visual way that viewers easily understand, even those with barriers such as language or color recognition.”

“NVISA created the VIDS recommended practice to benefit the entire industry, including consumers,” NVISA Chairman and executive director Edward Czarnecki said. “VIDS showcases what can be done to enhance the accessibility and visibility of emergency information in current broadcast and cable technologies, and advances what could be included in next-generation technologies like ATSC 3.0 and advanced cable applications.”

The NVISA Recommended Practice for Visually Integrated Display Symbology (VIDS), NVISA-WG-1-001.01, is freely available from NVISA for download and review at www.nvisa.org/documents. 

Technology infrastructure company PMG has selected a new EVP to leading its software and cloud platforms.

And, in connection with the hire, PMG has acquired the media management and workflow orchestration software that this new executive developed over the past seven years in anticipation of ATSC 3.0.

With the addition of Azita Manson and her software platform, PMG believes it can provide broadcasters with a “comprehensive, end-to-end orchestration solution to manage content workflows across platforms.”

As such, PMG says is now engaged to design, build and operate the Public Media Education Platform (PMEP) on behalf of public broadcasters across five states.

The PMEP is a national education datacasting service that will be initially deployed in ATSC 1.0 but is already optimized for ATSC 3.0. PMG’s software and cloud architecture will ingest educational content from stations, content producers and educators, and then deliver that targeted content to students across the country, with a focus on students that lack broadband connectivity.

As PMEP affiliates transition to ATSC 3.0, PMG’s software and cloud architecture will allow stations and educators to leverage new interactive and addressable features to further enhance the service.

“Bringing Azita and her software to PMG added another crucial piece to the PMG platform,” says PMG CEO Joe Chinnici. “Her software combined with the reach of our Single Frequency Networks allows us to provide both our commercial and public broadcast clients with an end-to-end solution to drive new ATSC 3.0 innovation and revenues.”

In the coming months, PMG will be announcing the launch of an open architecture application layer to allow for greater ATSC 3.0 innovation and use cases.

“By powering edge devices with PMG’s open architecture middleware and application software, the industry will benefit from a more entrepreneurial environment in which a greater number of businesses and industries participate in ATSC 3.0, driving greater value to, and demand for, broadcasters’ spectrum,” PMG says.

As part of this open architecture, PMG will make its application authoring tools available so that stations can customize their own NextGen TV apps.

Earlier in her career, Manson was the Director of Technology at TiVo and Senior Director of
Architecture at SeaChange International. For Comcast, TimeWarner and CableLabs, Manson
designed the first connected home protocol, and the security for the first downloadable
microchip software.

Telestream, a  provider of workflow automation, media processing, quality monitoring and test and measurement products for the production and distribution of video, says its Telestream Cloud Stream Monitor and Wirecast streaming solutions have each achieved “SRT Plugged” status by successfully completing interoperability testing at the SRT InterOp Plugfest.

SRT (Secure Reliable Transport) is an open-source video transport protocol, developed by Haivision and driven by the SRT Alliance, that enables the delivery of high-quality, secure, low-latency video across the public Internet. This allows for optimized streaming performance across unpredictable networks, bringing the best quality live video over the worst network connections. SRT represents an alternative to costly satellite links, purpose-built fiber networks, or proprietary transport solutions.

Telestream Cloud Stream Monitor and Wirecast live production and streaming software participated in the SRT Alliance’s recent “InterOp Plugfest” kick-off event. The event is held annually for developers to test interoperability and compatibility between different technologies and vendors using the SRT protocol. Stream Monitor now enables users to monitor live video quality from streams transported via SRT. By repeatedly demonstrating compatibility and interoperability with other SRT Alliance members, SRT Plugged status was validated. Tests confirmed interoperability with over 20 different SRT enabled devices from a variety of market-leading encoding and content delivery systems. The latest Wirecast release was used as a live video contribution source via the SRT protocol.

“This is great news for customers looking to either monitor or contribute video over SRT, which has become an emerging standard for anyone delivering live video over public internet and cloud backplanes,” said Kenneth Haren, Director of Product Management at Telestream.

Qligent, the provider of cloud-based media delivery quality assurance products, has appointed a 30-year broadcast industry veteran to serve as its Vice President of Sales.

Reporting to CEO Brick Eksten, Ken Dillard will lead all sales and business development initiatives in North American and the CALA region, and collaborate with Qligent sales representatives and partners worldwide.

Dillard brings a diverse range of broadcast experience industry to his new role. He spent nearly 15 years as a broadcast engineer for radio and television stations before transitioning to sales. He has since held roles of increasing responsibility with Harris Corporation, Dejero, Avid and TVU Networks, working his way up from regional to executive-level positions. His vast sales and engineering experience gives him strong knowledge and expertise across the entire media production and delivery workflow, including Qligent’s core monitoring and analysis business.

Dillard joins Qligent at a time of broadening horizons for the company. While Qligent remains an active force in the traditional broadcast space, the company continues to evolve its vision for emerging opportunities and a broader customer base of content providers. For example, Qligent’s core QoS, QoE and compliance monitoring strengths have been applied to event-based monitoring with Dymos, a SaaS-based cloud solution ideal for event-driven OTT originators and DTC content providers. Qligent has also put a stronger emphasis on data-driven analysis to help all customers better understand and service viewing audiences.

“Broadcast is an important staple of our business, and we see strong opportunities to help broadcasters leverage a very rich and granular level of data to monetize their OTA and OTT services,” said Dillard. “We are also working very closely with content creators and their distribution partners to bring core Qligent competencies in QoS/QoE monitoring to their services.”

Dillard is especially bullish on Dymos, which allows Qligent customer to spin up event-based streams and temporary channels in the cloud for sports, live events and special broadcasts, among other creative programming requirements. “The ability to offer our customers a way to spin up, monitor and spin down these channels on a consumption-based cost structure without an investment in on-premise equipment opens an entirely new wealth of programming and revenue-generating opportunities for broadcasters and content providers,” he said.

Dillard also sees opportunity to extend Qligent’s reach beyond the media and entertainment landscape, noting that Qligent’s Foresight solution can provide valuable data analytics for corporate AV, digital signage and other audience-driven video services.

“Ken joins Qligent at a time of growth and expansion into new and exciting business areas for the company,” said Eksten. “He brings a detailed understanding of how media enterprises are accelerating toward DTC business models, which represents the direction of where the broader media and entertainment industry is headed. These skillsets, along with his strong track record of successful sales and business development initiatives for leading industry vendors, makes him an ideal fit for helping Qligent customers monetize their content and improve client satisfaction.”

Radio station owner SummitMedia has entered into a strategic partnership expected to accelerate growth for both companies in the fast-growing, global podcasting business.

The owner and operator of 47 radio stations in markets such as Honolulu and its home locale of Birmingham has inked an agreement with Los Angeles-based CurtCo Media.

CurtCo Media currently produces scripted and unscripted podcast programming, and the pact marks SummitMedia’s first formal alliance designed to advance the company’s foray into podcasting.

“SummitMedia’s partnership with CurtCo Media provides us with an exciting opportunity to develop and explore the rapid-growing podcast medium,” said SummitMedia Chairman/CEO Carl Parmer. “We’ve known and watched CurtCo create engaging and innovative content for years, and value the integrity and quality they bring to the media industry.”

CurtCo Media CEO Bill Curtis added, “Having a strategic alliance and investment from SummitMedia makes this partnership the most powerful moment to date in our business development. We’re so excited to work with Greg Kelly, Carl and their team to create new dynamic programming and combine Summit’s powerful radio platform with CurtCo Media in the fast-growing world of podcasting. We believe this strategic partnership will provide sustainable value for our business and expand our audience.”

With Monday’s Closing Bell on the Nasdaq GlobalSelect exchange, Urban One’s common stock finished at $6.88.

While the gain was a 8.5% improvement from Friday, and was followed by an immediate 2.6% decline in early after-hours trading, one thing is rock solid about the company superserving African American consumers.

Urban One stock appears to have solidified a “new normal” nearly seven times as high as where its shares were before the coronavirus and George Floyd became universally known.

And, it comes on a report that it is teaming up for ownership of a $517 million casino resort in Richmond.

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From March 1985-March 1997, he worked at Urban WGCI-AM & FM in Chicago, rising from controller to GM of the storied stations targeting African Americans across the region.

Since August 2017, he’s been leading the E.W. Scripps Company-owned station branded as “FOX4” in Ft. Myers-Naples, Fla.

Starting March 8, he’ll be taking his talents a few miles to the east of South Beach, as he’s been named VP/GM of ViacomCBS‘s two broadcast TV properties serving Miami, Fort Lauderdale and the Florida Keys.

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With McDonald’s establishing itself as a category leader among QSRs using Spot Television, it would be easy to overlook some of the other noteworthy activity that’s emerging of late at Spot Television.

The biggest takeaways from the latest Spot Ten TV report from Media Monitors: big new campaign bursts for a dealer association, and for a compact SUV that’s popular with younger consumers.

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It may be headquartered in Boise, Idaho and led by Cyrus Heick, but the radio station owner Heick leads is Dave’s Broadcasting Co.

Dave’s is the licensee of a Class A FM stretching from the popular Portland, Ore.-accessible beach communities of Manzanita and Cannon Beach to Long Beach and Astoria — the city where The Goonies and Kindergarten Cop were filmed.

Soon, Dave’s will be saying goodbye to this FM, as Heick has signed off on its sale.

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The latest Media Monitors Spot Ten Radio report shows that the brands that are committed to AM and FM for reaching consumers continue to dominate the scene.

At the same time, two new entrants are worth noting. It suggests the housing, and employment, markets are heating up.

At No. 7 for the week ending February 21 is ZipRecruiter.

And, now at No. 10 is AmeriSave Mortgage.

The gap between the two brands by play count isn’t that large, as Indeed gets a category competitor using spot radio.

Meanwhile, Progressive and Babbel continue to be the pacesetters among fully paid non-promotional campaigns tied to Media Monitors parent iHeartMedia.

Discovery Inc. shares soared by nearly 9% in mid-morning trading, as investors cheered a particularly strong Q4 2020 report from the media company that very much suggests consumers have flocked to its discovery+ OTT platform.

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WASHINGTON, D.C. — It’s been nearly five weeks since she was named Acting Commissioner of the Federal Communications Commission.

Now, a coalition of female Democratic House Members have formally written to 1600 Pennsylvania Ave. NW to get Jessica Rosenworcel formally nominated to take the FCC‘s top post on a permanent basis.

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On Friday, Wall Street prognosticators provided their prediction on where DISH Network Corporation‘s fourth-quarter revenue would arrive at, once all of the computations were complete.

As the sun rose on the East Coast of the U.S. Monday, Colorado-based DISH — a company involved in a host of retransmission consent disputes that’s very intent on growing its 5G connectivity business — released its Q4 and FY 2020 results.

Revenue beat the street, putting DISH shares on the decline as the Opening Bell rang Tuesday.

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BOCA RATON, FLA. — Hidden in the middle of mid-Florida’s highlands region, just to the west of Sebring, is a blossoming vineyard welcoming those willing to experience Muscatine wines in a idyllic setting reminiscent of California.

On the lonely road to Secret Gardens, one passes a tower structure owned and managed by SBA Communications Corp.

Soon, this rural site will become one more dot on the nationwide map of 5G network access provided by Dish.

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WASHINGTON, D.C. — The Corporation for Public Broadcasting has increased funding to the five National Multicultural Alliance public media organizations – Black Public Media, the Center for Asian American Media, Latino Public Broadcasting, Pacific Islanders in Communications and Vision Maker Media.

How much will each organization receive annually?

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Dish Network on Monday morning, prior to the Opening Bell on Wall Street, will reveal its fourth quarter and full-year 2020 earnings results.

What can investors anticipate?

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