Guideline examined its local media spend trends modeled on economic data, and it estimates 36% of states have negative GDP for Q2, with an additional 20 states trending downward in the second half of 2025. These economic headwinds will likely slow media spend, Guideline concludes.
Ad spend in the U.S. reached $137 billion in 2025. Impressions rose to 16.3 trillion. Where and how is all this budget being spent? The newly released State of Digital Advertising 2025 takes a look at the big picture before diving into the details, providing a global, cross-channel view of the state of the industry.
In an opinion piece from its editors, the publication founded 70 years ago by William F. Buckley focused on conservative analysis responded to ABC's decision to suspend Jimmy Kimmel's late night show and comments made by FCC Chairman Brendan Carr on the matter. It's declaration is to kill the Commission.
It's being heralded as "a groundbreaking innovation in broadcast audio capture." Introducing a product from Shure that's designed for sports and studio, delivering "front-row sound to viewers while reducing the number of microphones and cables required."
The broadcast media company that's made MeTV Network a household name across the U.S. is adding another property to its TV station stable. This time, the company led by Norman Shapiro is agreeing to purchase a low-power TV channel serving the South's largest market. Serving as the seller's broker is Kalil & Co.
The Ranking Member of the House Energy & Commerce Committee on Thursday went to the full floor of the U.S. House of Representatives and called on Brendan Carr to resign. The Senate Democratic Leader issued a 10-second video in which he seeks the same thing.
An application has been filed with the Commission that would see Shoreline Communications Inc., a husband-and-wife licensee who are also partners at a Columbia, Ky., law firm, become the owner of an FM in Williamsburg, Ky., and its sibling in Jellico, Tenn.