Industry News

From our Who’s Buying What page: This fun photo shows some of the 12 NV5LT transmitters currently in production at Nautel that are headed for Turkish Radio & Television.

“These transmitters are going to nine stations across five regions to enhance TRT’s coverage across Turkey,” the company said in a Facebook post.

The manufacturer recently landed a substantial contract to provide 5 kW transmitters to that client throughout 2021. Combined with other orders over the past decade, Nautel has said that its transmitters have been “used to modernize a large portion of Turkey’s national FM Radio infrastructure.”

Among other notable sales recently reported by Nautel, Cumulus station WFAS(AM) in White Plains, N.Y., is using a Nautel NX3 transmitter with Omnia.9 audio processor for its all-digital AM signal that went live in May.

[More postings on “Who’s Buying What.”]

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The post Transmitters Prepped for Turkey appeared first on Radio World.

The best form of advertising has always been word of mouth. TechSurvey 2021’s way of measuring this metric for radio is the Net Promoter Score (NPS). When ranked on a likelihood to recommend scale of 1 to 10, those choosing 9 or 10 are classified as promoters. Those selecting 0 to 6 are the detractors. Applying simple math, percent promoters – percent detractors = NPS.

One thing that hasn’t changed since TechSurvey began publishing NPS scores is that Christian and public radio lead the noncommercial radio pack in the number one and two places respectively. Noncommercial radio has shown steady growth over the past 17 years, hitting an all-time high of 50% in 2021. Christian now has an impressive score of 80%, while public radio is close behind with 75%.

[Read: Survey Says Full Speed Ahead for Mobile Devices and Apps]

The commercial radio part of the NPS ranking has changed from TS 2020, where rock and country were in the lead, and alternative was bringing up the rear. This year, the leaders are rhythmic urban and urban AC, with news/talk in last place. The NPS numbers for TS 2020 were largely driven by women, younger demos and music fans. No breakdown was published for TS 2021.

Online meetings have experienced explosive growth over the past year and a half, largely due to COVID, and for the first time, Jacobs Media has begun to track who is attending, and how often.

The word Zoom has become ingrained in our vocabulary, often synonymous with any type of online meeting, even though there are Google Meet, GoToMeeting, Skype and other online gathering providers.

TS 2021 numbers suggest that daily and weekly participants in online meetings are largely in younger demographics, led by 53% of Millennials, with Greatest Generation at the trailing edge with 26%.

Online meetings have had unexpected benefits for some organizations. Many had relied on in-person gatherings in the past. That tended to restrict participants to those in close driving distance, and/or those who didn’t mind rush hour traffic and parking issues in urban areas. Online meetings have leveled the playing field, giving an equal presence to everyone regardless of distance from an organization’s main office.

The post TechSurvey Says Christian and Public Radio Still Leading Radio Recommenders appeared first on Radio World.

The accelerative impact of COVID-19 on digital transformation has led to improvements in mobile marketing capabilities for advertisers. Growth in “m-commerce “and use of social media have provided brands with new opportunities to reach consumers, driving up mobile marketing budgets set to be worth $230 billion globally in 2021.

That’s the latest finding from WARC Data.

There’s just one caveat: privacy concerns could hamper mobile’s growth potential.

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Thanks to exceptional growth in its digital segment, Entravision Communications Corp. stock has enjoyed a six-month surge.

Entering Christmas Eve 2020, shares were priced at $2.70. As of midday trading on Tuesday (6/15), EVC is up 104% since then.

That has Zacks Equity Research asking if it is time for investors to cash out.

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Until now, it’s been mainly known for its conservative Talk radio stations, Christian-themed radio programming including music-oriented “The Fish,” and a publishing arm that finished 2020 strong.

Now, Salem Media Group‘s sales division has formed an entity focused on “connecting brands with the fans of leading Christian social media influencers.”

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The Radio Mercury Awards have announced the 2021 Final Round Jury.

The incoming panel of top-level agency creative leaders represents radio’s top advertising categories, including automotive, consumer packaged goods (CPG), communications, community service, education, financial services, nonprofits, quick-serve restaurants, retail, spirits, technology, travel and utilities.

The jury, curated with the help of 2021 Radio Mercury Awards Chief Judge Robin Fitzgerald, the Chief Creative Officer at BBDO Atlanta, is comprised of “thought leaders from across the country and represents all size markets with diverse audiences and cutting-edge creative work for advertising’s biggest brands,” the RAB says.

Listed below is the 2021 Radio Mercury Awards Final Round Jury:

• Chief Judge – Robin Fitzgerald, chief creative officer, BBDO Atlanta
• Adia Betts, associate creative director/copywriter, Dagger Atlanta
• Nathalie Brown, executive creative director, VMLY&R NY
• Bianca Guimaraes, partner and executive creative director, Mischief NY
• Paul Johnson, freelance copywriter/creative director
• Derrick Ogilvie, vice president/creative director, BBDO Atlanta
• Andrés Ordóñez, executive vice president/chief creative officer, FCB Chicago
• Alejandro Ortiz, executive creative director, Campbell Ewald Detroit/NY
• Shannon Washington, senior vice president executive creative director, R/GA
• Lewis Williams, chief creative officer, Burrell Communications Group Chicago
• Sherman Winfield, executive creative director, VMLY&R Atlanta

To find out more information regarding the 2021 Radio Mercury Awards and enter, please visit www.radiomercuryawards.com.

“Despite some past speculation, LP-250 is not dead in the water. We are just starting over with a new plan and a different commission.”

That’s the assessment of Michelle Bradley, founder of REC Networks, on the topic of a possible power increase for low-power FMs.

In an online post, Bradley responded to a Radio World story in which we speculated that this week’s pending FCC action “affirming” a limit of 100 watts was bad news for REC Networks’ latest LP-250 proposal.

But Bradley said our interpretation was a misreading of events at the commission.

“The draft Order on Reconsideration merely upholds the FCC’s prior decisions made in the Report and Order in MB Docket 19-193, which prompted Petitions for Reconsideration by two different groups,” she wrote.

“The ‘finality’ that Acting Chair Rosenworcel suggests is the finality of these specific pending issues and once they were finalized, the commission could proceed with a LPFM filing window, which will follow sometime after November’s full-service noncommercial educational filing window.”

Bradley’s post details her extensive communications with the FCC staff over details of a possible 250-watt rule and why she believes her “Simple250” proposal will now get what she calls “a full set of downs.”

Her bottom line: “REC continues to feel that today’s FCC will have more of an appetite for an LP-250 rural expansion as compared to the previous Pai and O’Reilly FCC.”

Read her post.

The post Bradley: LP-250 Is Not Dead in the Water appeared first on Radio World.

He serves as the anchor and managing editor of NBC’s flagship news broadcast. He has also served as principal anchor of “Dateline NBC” since September 2011 and leads NBC News’ special reports, breaking news and primetime political coverage.

Lester Holt is now being recognized for those efforts with his induction into the NAB Broadcasting Hall of Fame.

The ceremony will be conducted during the 2021 NAB Show, scheduled for October 9–13 in Las Vegas. Holt will accept the honor at the NAB Show Welcome event on Monday, October 11 at 9am Pacific.

Holt joined NBC News in 2000 and served as an anchor of “Newsfront” and “Lester Holt Live,” a daily news show on MSNBC, before becoming co-anchor of “Weekend TODAY” in 2003 and anchored the weekend editions of “NBC Nightly News” beginning in 2007. During his time at NBC News, Holt has moderated presidential debates; reported from breaking news events in the U.S. and abroad including terrorist attacks, natural disasters and civil unrest; anchored numerous specials and investigative series; interviewed national and international newsmakers; and covered every Olympics since the 2002 Winter Olympics in Salt Lake City.

“Lester Holt’s integrity, gravitas and dedication make him one of the preeminent journalists in America today,” said NAB President/CEO Gordon Smith. “Millions of Americans turn to him every day to find out what is happening in their communities and deepen their understanding of the world. We are delighted to recognize his contributions to broadcast journalism by inducting him into the Broadcasting Hall of Fame.”

Before joining NBC News, Holt began his television journalism career at local broadcast stations WCBS-TV in New York, KCBS-TV (then KNXT) in Los Angeles and WBBM-TV in Chicago, where he worked for 14 years including as the afternoon and evening news anchor.

BOCA RATON, FLA. — Its roots are in newspapers, and its former dailies include the Naples Daily News and the Treasure Coast Newspapers that are now part of Gannett.

Now, The E.W. Scripps Co. is ready to bring local news to Floridians across some of the state’s biggest markets once again. Only, there’s no print involved. This time, it involves a screen, TV cameras, and internet connectivity.

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On June 3, RBR+TVBR first shared the news that Sinclair Broadcast Group had opted to sell its lone radio broadcasting stations — a pair of AM spoken-word stations, a heritage Hot Adult Contemporary FM, and an FM that simulcasts one of those big AM properties.

The buyer is Lotus Communications. Now, paperwork filed with the FCC offers new details on the deal — including a pending call-letter change for the AM/FM pair, and just how much cash Lotus will pay Sinclair.

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